is Associate Professor at Politecnico di Milano – Department of Design, where he teaches design management and strategic design for innovation. He is Director of the Master in Strategic Design and member of MBA faculty of MIP – the Business School of Politecnico di Milano. His research topics and publications deal with the strategic role of design, design management and the interplaying between design and technology in entrepreneurship. In 2012 he was Visiting Scholar at Stanford University – Center for Design Research where he runs a research about the evolution of design and business model dynamics in start-ups. His last articles have been published by Technovation, Design Issues, Design Management Review, International Journal of Entrepreneurship and Innovation Management, International Entrepreneurship and Management Journal.